You run your agency.
I'll train your team.
I’ll teach your team to lead clients, solve problems, and build relationships that last. So you don’t have to.
You’re not losing clients because of bad creative.
You're losing them because of how your clients are managed.
You know how you want your team to do it
(present invoices, manage scope, grow accounts).
But you don't have time to teach them everything you know.
That's where I come in.
You Run Your Agency. I'll Train Your Team.
I’ll teach your account managers how to lead clients, handle hard conversations, and build relationships that last.
No training to create. No extra work for you.
How It Works
GROW YOUR AGENCY WITH THE CLIENTS YOU HAVE
1
ENROLL YOUR TEAM
Sign up your account managers. I’ll handle the training.
2
THEY LEARN TO LEAD
Your team learns what to say, how to handle problems, and how to lead clients.
3
YOU KEEP MORE CLIENTS
Stronger relationships. Fewer escalations. More time back for you.
Who It’s For
Is CALM Right for Your Agency? Is Right For You If:
CALM is for you if...
- You're still the person clients ask for when something goes wrong.
- Your team does great work, but struggles with client conversations.
- You wish your account managers would think one step ahead.
- You keep having to explain how you want things handled.
- You know your team needs training, but you don't have time to do it.
Sound familiar? I've got you.
What Changes After CALM?
No. 1
Fewer Client Escalations
Your team handles tough conversations without pulling you in.
No. 2
More Confident Clients
Clients know what’s happening and what comes next.
No. 3
Less Micromanaging
Your team gets ahead of problems instead of reacting to them.
No. 4
More Clients Who Stay
Stronger relationships lead to more renewals and growth.
Pricing
Your Team Can Handle It. Let Me Show Them How.
A CALM team starts here.
What’s Inside
6 modules. One team that knows how to lead clients.
Module 1:
CLARIFY
Know your role, set expectations, and lead with confidence.
Module 2:
ANTICIPATE
Stay ahead of problems before clients have to ask.
Module 3:
LEAD
Run client meetings, guide decisions, and communicate next steps
Module 4:
MANAGE
Handle difficult conversations, delays, and scope changes.
Module 5:
KEEP CLIENTS
Build trust, strengthen relationships, and spot opportunities to grow accounts.
Module 6
PUT CALM TO WORK
Turn what they’ve learned into everyday habits that stick.
More Bang for Your Buck.
Every module comes with tools your team can put to work right away.
1
Client Conversation Scripts
$497 Value
Know what to say when things get tough.
2
Worksheets & Action Plans
$197 Value
Turn what they learn into action.
3
Email & Communication Templates
$297 Value
Keep clients informed without starting from scratch.
4
Ready-to-Use AI Prompts
$197 Value
Use AI to prep for meetings, draft responses, and navigate tough conversations.
5
Client Retention Dashboard
$297 Value
Spot problems before clients walk away.
6
CALM Quick-Reference Guides
$197 Value
Keep the framework handy when they need it.
Less guessing. More leading. All included.
Details
Your Team’s Training? Consider It Handled.
Everything Your Team Needs. None of the Training for You.
- Here's what's included with CALM for Agencies:
- 6 modules of practical, step-by-step training
- Access for up to 5 team members
- Worksheets and action plans for every module
- Client conversation scripts and email templates
- Ready-to-use AI prompt library
- Client retention dashboard
- CALM quick-reference guides
You run your agency. I’ll train your team.
Guarantee
14-Day Risk-Free Guarantee
Go through Module 1, complete the Client Loss Analysis, and start applying what you learn.
By the end, you should feel:
More confident in how to handle client conversations
Clear on where communication is breaking down
Equipped with a simple plan to improve
If you don’t, email us within 14 days for a full refund.
No hassle. No hard feelings.
FAQ
What is CALM for Agencies?
CALM is an online training course that teaches agency account managers how to lead clients, handle difficult conversations, and build relationships that last.
I train your team, so you don’t have to.
Do I have to train my team myself?
Nope! That’s my job.
Your account managers complete the training, and you can focus on running your agency.
How many team members can enroll?
Your enrollment includes access for up to 5 team members. Need to train more? No problem, simply purchase a second set of seats.
Will this help experienced account managers?
Absolutely. CALM helps both new and experienced account managers improve client communication, handle tough conversations, and lead with confidence.
Is this training practical or just theory?
Practical! Your team gets real-world examples, conversation scripts, worksheets, email templates, and AI prompts they can use with clients right away.
How much does CALM for Agencies cost?
CALM is 6 monthly payments of $687 for up to 5 team members.
There is no ongoing subscription.
Ready for a Team That Can Handle It?
- Fewer client escalations.
- More clients who stay.
- Less time managing your team.
You run your agency. I’ll train your team.
Why I Created CALM
I spent years working inside an agency and with multiple agencies as a Fractional CMO, and I kept seeing the same problem.
Great creative. Talented teams. Frustrated clients.
It wasn’t always the work that caused clients to leave. It was what happened between the meetings, emails, and deadlines.
And here’s the thing: Most account managers were never taught how to lead clients. They were taught how to manage projects.
I know because I’ve been there.
That’s why I created CALM for Agencies.
To give your team the training I wish we’d had.
You already have a talented team. I’ll teach them how to lead clients.
— Audrey Stewart
Fractional CMO & StoryBrand Certified Guide
